Green Grass collaborated with both Hillwood Urban and their marketing partner HILL Branding to create a cinematic marketing video for Field Street Tower. Our team highlighted the location by showing multiple views of the surrounding area while maintaining realism. At the beginning of the video we set the stage for ‘luxury’ and ‘quality’ by using cinematic style angles to put the design of the tower on full display. Hillwood Urban plans for Field Street to be the tallest downtown Dallas office tower since the 1980s, so our creative directors showcased that grandiose through creative hero angles. To highlight the mixed-use lifestyle, we activated the development through a use of hyper-realistic people integrated into the tower’s amenities.
“Wanted to send a sincere “thank you” to the team for the effort and time invested into the Field Street Tower video / renderings. We’re blown away with the result of the final product and have no doubt this is going to propel our marketing efforts for this potential development. Thank you for the late nights, long hours, and many revisions devoted to getting the video to its finished product. It’s been a pleasure working with each of you.” -Karch Schreiner, Hillwood Urban
Our team is very proud of the video and stills we created for Hillwood Urban, as we take pride in creating high quality and beautiful visuals.