Creating the Firefly Park film with Green Grass Studios was truly rewarding. It propelled our vision of the development into a living canvas illustrating the distinctive and dynamic lifestyle experience that is ultimately unique to Firefly Park.”
– Jess Green, Senior Vice President at Wilks Development
Firefly Park is an extraordinary 230-acre mixed-use development, designed to inspire and captivate. A beacon of innovation and natural beauty, Firefly Park offers an unparalleled experience that combines vibrant urban living with the tranquility of nature. The landmark project calls for over 3 million square feet of office space, almost two-thousand residential units, and 400 thousand square feet of planned retail space. The project is also set to include a music hall and an outdoor amphitheater in their 45-acre park.
Green Grass Studios partnered with Wilks Development to create a brand film to help bring Firefly Park to life. We communicated the design of the development through beautiful 3d animation and utilized live action videography to communicate both emotion and lifestyle. From what we developed in the film, our team also delivered as high resolution stills to be used for both print and the website.
Driven by the desire to gift Frisco, Texas residents with a haven to relish the natural splendor of the state, Wilks Development drew upon the landscape to fuel their vision for the remarkable 45-acre park at the core of the development. To set Firefly Park apart from other mixed-use projects, Wilks joined forces with Amsterdam’s UNStudio, renowned for their deep understanding of human-centric European cities, and Sasaki, a Boston-based award-winning leader in crafting genuine and inspiring landscapes.
Prepare to unleash your adventurous spirit as you explore Wilks Development’s meticulously planned community, thoughtfully designed to meet every need whether you live, work, or play at Firefly Park. Indulge in the rhythm of urban living with our diverse range of residential options, showcasing cutting-edge architecture and luxurious amenities. It will serve as a gathering place for families and friends, a destination for community events, the exceptional work environment for corporations, and a place of peace and tranquility for all who visit.
